About me
My whole career has been in manufacturing: plastic pipe systems at Glynwed, industrial tools at Goliath, electrical components and industrial automation at Schneider Electric, HVAC-R controls at Carel, and weighing equipment and laboratory balances at Brecknell Scales, a highly regulated sector. Along the way I have worked across thermoplastic extrusion and injection moulding, on-site tool making and technical electrical and electronic products.
I start with the customer and the numbers: which customers, products and channels make the margin. Then I set the pricing, terms and plan, and stay close to key customers and major negotiations myself.
What I bring
- A career with premium and market-leading brands: Schneider Electric (Telemecanique), Carel, Avery Weigh-Tronix (Brecknell) and Glynwed (Durapipe, Philmac).
- Global P&L for a business unit, reporting to the VP-GM
- About 22 years of channel management through distributors, national wholesalers, builders merchants, buying groups, resellers and US rep agencies
- Pricing and terms redesign across whole customer bases
- Close partnerships with key customers, distributors and wholesalers
- Coaching and developing sales and marketing staff
- Daily use of Power BI and Salesforce
Developing people
I enjoy coaching and supporting teams, guiding them so they can achieve their best. I coach, mentor and support sales and marketing staff day to day.
- Coached a Technical Support member into a Global Product Manager and onto a Strategic Marketing Manager
- Coached sales teams in using marketing tools to focus and sharpen their sales strategies.
- At Goliath, turned the UK and Export internal sales teams from order entry into a proactive outbound sales team.
- Led, coached and supported the national sales team at Carel UK.
Outside work
I live in Hinstock, Shropshire. I was a Hinstock Parish Councillor from 2011 to 2016 (Chair from 2014), and I sit on our village pub committee, advising on business strategy and financial planning. BA (Hons) Business Administration and Marketing, University of Wolverhampton.
